Why the MEDDPICC App ?

For years, thousands of sales professionals have used MEDDIC Academy’s MEDDPICC® Score Calculator, a simple yet powerful spreadsheet that helped visualize deal qualification and progress …

Wrong sales training

Wrong sales training, even if it’s cheap, can become expensive when it creates weak qualification, poor coaching, false confidence, and damaged credibility. Here is why serious B2B sales training must change execution, not just teach vocabulary.

Milestone in MEDDIC Education

As MEDDIC Academy enters its 10th year, it marks a major milestone in the development of MEDDIC and MEDDPICC® education worldwide. Founded in May 2017 by Darius Lahoutifard, MEDDIC Academy …

Sales Content online

There is no shortage of sales content online. There is also no shortage of people “teaching” frameworks they only half understand. One of the ideas I still hear from time …

Global Tour

Last summer, I facilitated over a dozen workshops during a global tour that took me across 12 cities, 10 countries, and 5 continents. I trained 630 executives, and while the …

Teaching MEDDPICC®

So far at MEDDIC Academy, we have been focused on teaching the mechanics of MEDDPICC® and how to use the elements of MEDDPICC® to qualify, nurture, and close deals. This …

The MEDDPICC® Coach

The New version is coming soon! Why Sales Teams Need The MEDDPICC® Coach, Post Training Every sales leader knows the problem: salespeople don’t just need to know what to do; …

Sales Automation Tools

As a sales coach, training facilitator, and speaker, I’ve watched a paradox take shape: sales automation tools get better and more numerous every year, yet sales performance hasn’t kept pace. …

Sales Kickoff Agenda

Darius Lahoutifard speaking as part of a Sales Kickoff Agenda

Masterclass in Spanish

La Masterclass MEDDPICC es ahora accesible a los profesionales de habla hispana en todo el mundo. En MEDDIC Academy, creemos que una potente formación en ventas debe ser accesible a ...